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Marketing

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The recommended four-year plan is designed to provide a blueprint for students to complete their degrees within four years. These plans are the recommended sequences of courses. Students must meet with their Major Advisor to develop a more individualized plan to complete their degree.听 This plan assumes that no developmental courses are required.听 If developmental courses are needed, students may have additional requirements to fulfill which are not listed in the plan.

NOTE: This recommended Four-Year Plan is applicable to students admitted into the major during the 2021-2022 academic year.

First Year

Fall Semester

  • Gen Ed: (HRS 4)
  • Gen Ed: (HRS 4)
  • Gen Ed: (HRS 4)
  • Gen Ed: Quantitative Reasoning 听翱搁听 OR (MATH 108 is highly recommended) 听(HRS 4)
  • Total: (HRS 16)

Spring Semester

  • Gen Ed: 听(HRS 4)
  • Gen Ed: (HRS 4)
  • School Core: (HRS 4)
  • School Core: (HRS 4)
  • Career Pathways:
  • Recommended: * (HRS 2)
  • Total: (HRS 18)

Second Year

Fall Semester

  • Gen Ed: (HRS 4)
  • Gen Ed: (HRS 4)
  • School Core: (HRS 4)
  • School Core: (HRS 4)
  • Career Pathways:
  • Total: (HRS 16)

Spring Semester

  • Gen Ed: Distribution Category: ( School Core: ) (HRS 4)
  • Gen Ed: Distribution Category: 听OR听 (Must be outside of ASB) (HRS 4)
  • School Core: (HRS 4)
  • School Core: (HRS 4)
  • Career Pathways:
  • Total: (HRS 16)

Third Year

Fall Semester

  • School Core: (HRS 4)
  • School Core: (HRS 4)
  • Major: (HRS 4)
  • Major: MKTG Elective (HRS 4)
  • Total: (HRS 16)

Spring Semester

  • School Core:
  • School Core: International Category (ASB) (HRS 4)
  • Major: (HRS 4)
  • Major: (HRS 4)
  • Total: (HRS 16)

Fourth Year

Fall Semester

  • School Core: (HRS 4)
  • School Core: (HRS 4)
  • Major: (HRS 4)
  • Major: MKTG Elective (HRS 4)
  • Total: (HRS 16)

Spring Semester

  • School Core: (HRS 4)
  • School Core: or 听(if needed) OR Elective (HRS 4)
  • General Elective: Elective (HRS 4)
  • General Elective: Elective (HRS 4)
  • Total: (HRS 16)

Total Credits Required: 128 credits

Required GPA for Graduation: 2.0 (overall and in the major)

Students must earn a grade of 鈥淐鈥 or better in MKTG 290 in order to take MKTG 310 Consumer Behavior, MKTG 320 Integrated Marketing Communication, and MKTG 330 Marketing Research.

*BADM 120 Excel Expert Certification Prep (2 cr.) is recommended for all Marketing majors in the first year, second semester.听